Music Video review

Now, this song right here, just liek Bashy's Black Boys. Is one of my all time favorite. Words cannot describe how much this song means to me and how much it had touched my heart back as child, to finding this song after so much years and really realising the deepness of thes lyrics. As a child I loved it but didn't really understand the message. but now, when I hear it, it touches the core. So, so heart felt and just honestly leaves me in bits, so much emotions felt and memories of loved one that have passed. What a beautiful song. I was roughly around 9, as this song cameo ut before Bashy's. I remember this being my mother's ringtone for her motorola and being one of the only songs she ever actually liked.

This is just like Bashy's Black Boys. A song that has a powerful message and is meant to make you stop and thing, we are doing something wrong within our community and it has to be stopped, because so many young lives are being lost over something dumb. This song emerged at the time where the media was portraying young black males has folk devils, due to the rise of crimes. But not only that. The issue arised about black on black crime. So many young black males were getting killed over gang related things, and the black community was pretty much falling apart.

Literally just listen to the lyrics. That's all I can say, because I could go for day picking out phrases from the song and explaining them in my own way, but that wil be literally every lyric and that will honestly bore you. It just does a lot at showing you that the black community is so diivided and that needs to end. We need to stand together, because there are so many forced against us, yey we are too busy out here killing each other. That is not the way at all. Honestly, just frustrates me.

The video consists with post production editing, where the iamges from behind them are of their c hildhood and poeople they have lsot along the way/important people in thier lives. Showing the journey they have travelled through in life. It's so significant.

The use of costume was based on what popular and associated with the urban scene. Whiles whe Swiss worse the suit and shades, to me, I fee las though it was used to help show how serious the matter is and as a form of repesct as it was talking about those being lost.

Aspects of Carol Vernalis theory I've identified in this music video are as followed:
1)The use of continuous editing, giving the music video a form of stucture
2)The obvious edittingthat you can see is the greenscreen that was used in order for the background to appear with all those photos
3)There are loads of jump cuts within this music video, like the ones that jump to scenes when Swiss is standing beside Ashley Walters. This was the time that Ashey just came out of prison after serving some time over a gun charge(Firearm possession), meanwhile the video also consist of a few basetracks, likewise with the continuous editing giving it structure.
4)There is a use of slow motion and that is after the bridge, where Sharifa sings her part.
However, the camera doesn't move in sync with the music this is because that will make it difficult for what is going on to really be seen. The way the music video is set up, allows the song to have volume.

From the definition Andrew Goodwins has provided, this type of music video is a illustration but I think I could justy it as a amplication. Due to the use of greenscreen and the photos that are used. It's so powerful in the scene that it's so authentic and person, these are possibly significant people in their lives and the fact that they have puiut their faces in the music video for pretty much the whole world to see is so meaningful.