Secondly, I chose Emeli Sande, because I thought it will only be right if I did so, as she is featured in the song Roses, which we chose to use and it will also be useful in explaining how we tried to engage with our wider audience, that being Emeli's fans. Her work is very beautiful and deserves all the credit it can get, she is beautiful and an inspiration too all. Big her up.
The third artist I chose to analyse was Giggs. This is because he belongs to the same music genre as Krept and Konan and so it will be useful to see how he has approached his target audience in comparison to the others. He is also a very talented man from South London, it is very common nowadays for rappers to be from the likes of South London, whereby why they have similar target audience and have similar types of music.
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